Trowbridge residents have at last been able to learn of the plans for the former Bowyers factory site, the site having been lying derelict since being sold three years ago.
London-based company Innox Mills showcased their initial plans for 300 homes, cafes, bars, restaurants, entertainments and leisure facilities at an exhibition in Trowbridge Civic recently. Reactions from visitors to the exhibition were mixed . . .

“I am concerned there may be congestion of traffic coming in and out of the development, as there is only one entrance and exit. So I do think that is something the developers need to think about a bit more.”

“I am sure the doctors and dentists will take a hit with an extra 300 houses and however many people living in the town. When I moved here three years ago it took me months to be accepted in. The infrastructure will take a hit with more people in town. However I do welcome the new shops, restaurants and leisure facilities as it would be a good addition to the town.”

“I feel like Trowbridge is a really up and coming town and I have seen it improve massively in the past year since I first came here. I think the development would look lovely and would feed more life into the town. There are so many empty shops and office units and it would be great to see the area thriving.”

Innox Mills said that over the last three years the company had been exploring opportunities, listening to local feedback, talking to potential users, carrying out site investigation works and responding to the changing retail situation.
“Our vision is to create a vibrant new residential-led mixed-use quarter with around 300 new homes, a mix of food, leisure and employment; a convenience store, gym and potentially street markets and pop up stalls; places for families and friends to meet and enjoy, workspace, quality public realm and improved links connecting Trowbridge. We are now keen to share the developing plans and listen to feedback and people’s thoughts. There is still a lot to do but we hope to be in a position to submit a planning application later this year/early next and subject to planning, hope to be able to start work in 2021.”
They added “We had some really good feedback.  Between 300 and 350 people attended, with 135 people leaving feedback. 70% supported the design principles, 24% questioned them, 7% were unsure. On the general mix, 65% supported, 28% disagreed and 7% were unsure, but generally we have been very pleased with the degree of positivity thje town has so far shown.”