Thanks to National Lottery funding from Sport England, an innovative physical activity game that has engaged more than a million people is set to launch in Trowbridge.

The Beat the Street game will take place in Trowbridge over four weeks from October 7th until  November 4th, thanks to a National Lottery grant from Sport England.

Beat the Street encourages people to get outside and to get active and is open to anyone of any age who would like to take part. The game works by turning the town into a real-life game and residents will soon start to see special sensors called Beat Boxes appearing on lampposts around the area.

Prior to the game, primary school pupils from participating schools will be provided with fobs while parents and teachers will receive a card from the school so they can accompany children. The wider community can pick up a free contactless card from Trowbridge Information Centre, which will be open each Saturday from the 10th until the 31st of October between 10am and 12pm (in addition to the normal opening times of 8am-12.30pm and 1.00pm-4pm, Monday, Tuesday, Thursday and Friday (closed Wednesday)).

Players join a school or community team, or you can set up your own with a minimum of 12 players. Players then walk, run, scoot, wheel or cycle between the 32 Beat Boxes which are spaced half a mile apart – tapping the fobs or cards as they go. The further players travel, the more points they score. You can fob in any order you wish!

To watch the ‘How to Play’ video, please click here.